Friday, 10 January 2014

Pershing Flex Their Muscles

In 2012, Pershing made their first investment into our Versaform Flex display system. As a globally renowned financial giant, Pershing know all about making their money stretch as far as possible whilst still demanding the highest standard. They invested into the system, which included complete project management, installation and storage. Although the initial expense was costly, the savings they have made through not having the need for any other stands have been immense.

Recently, Pershing updated their graphics for their European Client Conference whilst reusing the hardware, TV screen, tables and lighting that were included in their initial spend. This simple re-skin saved them a huge amount of money on hardware, and they will continue to save money every time they use the display. The interchangeable graphics and 180 degree flexibility of the structure allows Pershing to be as versatile as possible with their branding and campaign messages, without having to purchase a new exhibition stand every time.

Their latest “Discover 2013” campaign provided us once again with an excellent opportunity to showcase our premium graphics panels. The artwork provided to us by Pershing was vivid, detailed and rich in colour. It was a shame to see it leave the Pre Build Zone, but it looked much more at home in the award winning One Great George Street venue in Westminster, London.

Investing into the system has not only given Pershing a quality exhibition stand and conference display; it has given them peace of mind. They know they can always rely on Guardian Display to provide them with excellent customer service, quick turnaround times and safe, speedy delivery and installation. This conference was a big success, and we look forward to seeing what Pershing have in store for their future shows.

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