It was a long, but ultimately rewarding day for Guardian Display’s exhibiting team of Anthony Booty and Gavin Kain at The BNC Show this week. A day full of meeting, greeting, dice rolling and business card exchanging proved a fruitful endeavour as attendees queued up to play the Guardian Display casino game.
Marketing & Events personnel from across the UK gave it
their best shot as they tried to roll all three dice with the GDisplay logo
facing up. Over one-hundred and fifty people tried to no avail as the day ended
without a winner, but if you don’t buy a ticket, you won’t win the raffle and
so we’ll be picking a winner at random to take home our prize.
The day started with our very own Build Technician Brad
Gordon rolling all three dices facing up before the show even started!
Unfortunately the feat was not to be repeated by anyone else that day, but the
true highlight of our stand overshadowed the disappointment of defeat.
We are always imploring our clients to make the most of their
stand space, and even a 1X1 metre square can be decorated brilliantly- as we’ve
shown here. All we used was a light box with acrylic graphics to provide a
high-impact translucent display explaining our business simply and
effectively. This was accompanied by our
gamification on top of one of our branded counters as well as stylish table
with an iPad full of our previous work. Finally, we supplied visitors with a
goody bag filled with our brand new brochures, newsletter and a branded company
pen.
We wanted to show just how much marketing is possible from
such a small space, and making the most of the key aspects of exhibiting is
what we’re all about. Graphics, gamification, literature, and interactive
engagement were all provided in just a small box, so imagine what you can
achieve with us in a full sized stand space?
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